The Hungarian company of Coca-Cola HBC has received the Business Superbrands trademark

The committee of 20 independent experts has come together for the 14th time this year and found Coca-Cola HBC Hungary worthy of bearing the Business Superbrands 2021 trademark for the first time.

Coca-Cola, as in every year so far, has once again won the seal that symbolizes high quality. The Cappy and Fanta brands were also among the winners this year. However, the Hungarian subsidiary of Coca-Cola HBC received the Business Superbrands award for the first time this year.

Coca-Cola HBC Hungary is proud to be one of the strongest business brands in Hungary. It is a special honour for the company that the recognition was awarded to them by the prestigious jury for the first time in a period full of professional and personal challenges.


The full list of winners can be found on this link.


International Superbrands Program

The program was launched 26 years ago by marketing and communication professionals in the UK. They had two goals: to put outstanding brands in the spotlight and to set examples to follow. Since its launch, the program has become known all over the world and today the Superbrands seal is considered a special qualification in nearly 90 countries.