Creating and Sharing Value

Creating and sharing value

Our business model is at the heart of everything we do. It defines the activities in which we take part, the relationships on which we depend and what we want to achieve in order to create value for all our stakeholders in the short, medium and long term.

OUR RESOURCES 

FINANCIAL

We always seek to use all funds efficiently, whether generated from operations or investments.

ASSETS

We carefully manage our assets, including our equipment and buildings, to ensure the production and storage of our products.

HUMAN

We are continuously developing our employees’ skills and competencies, and pay special attention to finding, developing, and retaining new talents.

NATURAL

Water, energy, and other natural materials are important resources for our value creation processes, therefore we seek to use them as effectively as possible.

INTELLECTUAL

Our intellectual capital includes our brands, patents, standards, licenses, and processes.

SOCIAL AND RELATIONSHIPS

Our social and relationship capital includes our reputation and ability to earn and maintain the trust of our stakeholders.

SHARED VALUES AND VALUE CREATION

SHAREHOLDERS

By managing all inputs to our business well, we create profits that benefit shareholders through dividend payments and share value.

SUPPLIERS

We prioritize reliable partnerships, local sourcing, and see strong potential in long-term cooperation with Hungarian suppliers. Our operations are supported by a network of more than 800 local suppliers, and nearly two-thirds of our procurement spending is sourced from Hungarian businesses, contributing to the growth and development of the Hungarian economy.

EMPLOYEES

By developing our employees, recognizing their performance, and providing the right incentives, we ensure that we can rely on skilled, engaged, and motivated teams. We offer a stable workplace and competitive compensation, strengthening employee loyalty and encouraging our people to build their long-term careers with us. This stability supports the achievement of our business objectives and enables the effective decision-making and execution of our strategic priorities.

CUSTOMERS

Producing products efficiently and responsibly builds value for our customers’ businesses. We always seek long-term partnerships and innovative solutions.

COMMUNITIES

Responsible, sustainable, and successful business operations create value for both our company and the local communities we serve. We contribute to employment growth and public tax revenues, provide valuable products and services, and continuously work to reduce our environmental footprint.