Google Hungary’s Grow with Google and Coca‑Cola Hungary’s #YouthEmpowered programme have joined forces to support young jobseekers through a free training session organised on the 13th July. The companies’ joint webinar will cover topics such as safe online presence and remote work –presented by Google’s experts, while the trainer of #YouthEmpowered will help participants to learn about the basic skills needed for job searching and starting a new job. The aim of the training sessions is to offer guidance to participants on how to build a strong online presence, how to prevail in the digital world after the pandemic and how to find the most suitable positions with the help of these.
Experts of the PET Cup let PET bottles equipped with GPS into the river, with the help of the Upper Tisza Diving and Lifeguard Organization. The four bottles thrown into the flooding Tisza at Vásárosnamény are helping the PET Cup’s waste monitoring program. During the tracking research, the bottles receive GPS signals and transmit radio signals. The devices developed within the Zero Waste Tisza project can help to track the waste’s path that floats on the river for up to two years. The electronically marked bottles – Táltos (Dasher), Villám (Vixen), Táncos (Dancer) and Pompás (Prancer) – got their names in an internet naming campaign.
Before the COVID-19 pandemic, the – proportion of young people between 15-34 in Hungary, who are not in education, employment or training - the so-called NEET – was around 15%. While employment has continuously grown during the last couple of years, a question emerged: who belongs to NEET youth today in Hungary, and how can they be supported, especially now, after the pandemic? Coca‑Cola Hungary’s #YouthEmpowered programme has helped over 9.000 young jobseekers over the last few years and has organised over 80 in-person trainings all-around the country, with the absolutely essential contribution of a team of 20 professional trainers. The programme’s target groups were recently analysed through a research conducted by Kantar-Hoffmann.
Due the relief of pandemic restrictions in June Coca‑Cola volunteers returned to their regular job after giving a full-time support for a month for Hungarian Red Cross. In addition, Coca‑Cola Hungary provided product donations, along with other financial and marketing support worth nearly 165 million forints during the COVID-19 outbreak.
Our #YouthEmpowered program, which aims to help young people to find their way on the labour market, has just launched a 13-episode video series focusing on online learning. While the program’s in-person trainings are currently on hold due to the epidemic, the program is now encouraging participants to register to the free online #YouthEmpowered trainings. In the video series Dr. Erika Sinkó, the program’s professional coordinator is now giving us a behind the scenes view on online modules and explains why it is important to learn new skills even in times of a pandemic.
17,000 chocolate bars, 10,000 eggs, a tremendous amount of diapers, canned food, and cooking oil – these are just a few examples of the donations Coca‑Cola’s regional representatives delivered last week across the country, using company cars. Since the beginning of May 2020, the Coca‑Cola HBC Hungary has been helping the Hungarian Red Cross with its fleet and employees since the charitable organization is in a massive need of logistics support to deliver donations in time to the people most affected by the pandemic.
Water is the key to our survival. It has never been more important to protect the freshwaters of Europe, as 60% of European rivers, lakes and moorlands are not adequate anymore to supply water and serve nature in a sufficient qualilty.
Two social responsibility programs of Coca‑Cola Hungary won the international Communitas Awards this year: the Zero Waste Tisza River program, launched to clean the Tisza and its surroundings, and #YouthEmpowered, helping young people find work on the labor market. Each year, the Communitas Award is given to corporate initiatives where NGOs and public organs join hands to achieve results in treating certain social phenomena.
Water experts and professionals of the PET Cup – the latter awarded with the Curator Prize at the latest Highlights of Hungary – intend to clean a Natura 2000 floodplain forest area between 28 February and 1 March. The highly polluted area between the towns of Vásárosnamény and Tiszaszalka was explored in 2018 due to waste monitoring processes, done by the PET Cup and ever since they have regularly organised waste collecting activities.
Römerquelle mineral water will soon be available in Hungary in bottles made of 100% percent recycled plastic. The motto on its label, „Bottle made of bottle” means that Römerquelle packaging had a previous life: it was produced by collecting and recyling waste bottles. And since they are 100% recyclable, consumers may also contribute to starting a new cycle. These so-called rePets are a novelty in Hungary, so this initiative is a significant step in the sustainability strategy of The Coca‑Cola Company, to whose portfolio this brand of mineral water belongs. On this occasion, Pajta Restaurant in the region of Őrség won the Römerquelle - Dining Guide Sustainability Prize.
Coca‑Cola Hungary is fully on board with recycling as many soft drink bottles as possible and the government's efforts to support this drive. We are fully aware that the inadequate management of plastic waste presents a serious environmental problem, and we want to be part of the solution. We are convinced that the collection and recycling of packaging materials is the best and most sustainable cycle in managing packaging waste.
Coca‑Cola Hungary has reduced the weight of its aluminum cans by 13%. The canned beverages manufactured in Hungary and marketed in 19 countries will see a reduction in aluminum use amounting to 170 tons a year, effective 2020, greatly reducing the environmental strain of production and delivery, thus, the overall ecological footprint of the company.
Hungarian mineral water and soft drink producers are the first in the country’s food industry to make commitments to sustainability. The members of the Hungarian Mineral Water, Juice and Soft Drink Association (MAGYÜSZ) – including Coca‑Cola Hungary – has made a commitment to bring the ratio of recycled plastic in their packaging to 50% by 2030 and from this point on, all member companies will actively promote the importance of recycling.
The three-party collaboration announced in mid-July by Plastic Cup, the General Directorate of Water Management and Coca‑Cola has been closed with the stopping, removal and recycling of 10 000 tonnes of waste and drift wood collected at the Kisköre Dam. Thanks to the actions organised by Plastic Cup a further 36 tonnes of waste had been collected on Lake Tisza and the upper sections of the river. More than half of the waste harvested was recycled. In the wintertime, research will be conducted to explore path of drift waste.
This was the 12th time HBLF Business World for the Environment Awards have been handed over – the professional jury announced winners in five categories recognising companies that performed outstandingly well in environment protection and sustainability.
The Coca‑Cola System introduces innovative KeelClip™ packaging technology on multipack cans in Europe: a first for the NARTD industry
Coca‑Cola invests a lot of resources into the development of sustainable packaging solutions. The company announced World Without Waste strategy last year and now it joins a pioneering community of companies in cooperation with the Danish Paboco paper bottle manufacturer start-up. Paboco wants to produce a completely bio-based and recyclable paper bottle for the first time in the world, which could serve as packaging for carbonated and non-carbonated soft drinks, beauty products and other everyday consumer products. Meanwhile, Coca‑Cola revealed innovation of a bottle made of recycled sea waste as a pilot, experimental project.
Shoes, bottles, PET bottles and many other kinds of garbage pollute the River Tisza, its floodplains and reed beds. Volunteers of Coca‑Cola Hungary and Plastic Cup collected more than 1.8 tonnes of waste on the Tisza section off the Kisköre Dam, within the framework of Zero Waste Tisza program, on last Friday. This was the second event of the program which was organised as part of World Cleanup Day and surpassed its debut in July when 1,5 tonnes of waste had been removed from the river. The initiative was joined by the Kayak Olympic Champion Ákos Verekckei.
The 2019 Dow Jones Sustainability Index – a leading global benchmark for sustainability in business – has rated Coca‑Cola HBC Europe’s most sustainable beverage company. This is the 6th time in 7 years that the company has been ranked number 1 in the index and the 9th year in a row that it has been ranked in the top three Global and European beverage companies.
Blooming trees, tranquil waters and an extremely rich fauna – this characterises the River Tisza and its artificial lake, Lake Tisza. The view is exceptional but now, as a result of the floods of the last few weeks, it is defaced by a field of waste sometimes 3 metres thick jammed at the Kisköre Dam covering an area of 17 thousand square metres.
After the floods of the last few weeks, a record amount of waste consisting of driftwood and household garbage – mainly plastic – has hit the Kisköre dam again. The size of the drift-field reaches 17 000 square metres and it is more than 3 metres high right at the dam. The waste is already being removed, but experts expect more waste to come with weather extremities growing. The water management organisation, an NGO and a company have now joined efforts to find an effective solution. The Directorate General of Water Management plans to develop the load area, the PET Cup non-profit environmental program participates in the sorting and recycling of the waste collected. The Coca‑Cola Foundation – the global foundation of Coca‑Cola – provides financial support for the remedy of the problem within the framework of the project Zero Waste Tisza. The cooperation of the three parties aims to prevent the river from being polluted by continuous issue management, to recycle the mass of the waste collected and to clean the river in an increasing extent.
Coca‑Cola HBC Hungary has spent about two million euros, which is more than half a billion forints, to develop new NaturAqua bottles which are available from June, which will replace the quarter-liter with 0,33 liter bottles, while at the same time changing the exterior of the 0,75 liter bottle. The premium-looking small and large packages also received a brand-new label and a screw cap.
Soft drinks to be packaged in plastic made of 40 percent recycled plastic by 2020
Dow Jones Sustainability Indices, one of the most credible and widely recognized sustainability ranking for companies acknowledges Coca‑Cola HBC for its robust, transparent and consistent sustainability performance
Our NaturAqua mineral water bottling plant in Zalaszentgrót is an excellent example, proving that even such high performing plants can be operated sustainably, using 100% renewable resources.
The company’s 7 new 2020 goals aim at minimising the environmental footprint, improving production efficiency and developing communities, while supporting the 17 UN Sustainable Development Goals
Minimising our environmental impact across the whole value chain is a core target for Coca‑Cola HBC. We’ve been setting annual improvement targets since 2004 and are working towards ambitious 2020 goals.
Sustainable packaging is central to our sustainability culture and mindset.
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