Coca‑Cola invests a lot of resources into the development of sustainable packaging solutions. The company announced World Without Waste strategy last year and now it joins a pioneering community of companies in cooperation with the Danish Paboco paper bottle manufacturer start-up. Paboco wants to produce a completely bio-based and recyclable paper bottle for the first time in the world, which could serve as packaging for carbonated and non-carbonated soft drinks, beauty products and other everyday consumer products. Meanwhile, Coca‑Cola revealed innovation of a bottle made of recycled sea waste as a pilot, experimental project.
Business that creates opportunities, Economy of the future, Green balance and Everyone’s society – these were the categories in which Effekteam has awarded the different environmental and social investment programs of companies. Economic operators that are committed to change and invest their capital and resources into projects, products, services or businesses that have a positive and measurable effect, and create value for both the investors and the communities involved, can aspire to take home one of the Effekt 2030 awards. This year’s winners were awarded during the Közösség. Hatás. Jövő. (Community. Effekt. Future) conference.
Shoes, bottles, PET bottles and many other kinds of garbage pollute the River Tisza, its floodplains and reed beds. Volunteers of Coca‑Cola Hungary and Plastic Cup collected more than 1.8 tonnes of waste on the Tisza section off the Kisköre Dam, within the framework of Zero Waste Tisza program, on last Friday. This was the second event of the program which was organised as part of World Cleanup Day and surpassed its debut in July when 1,5 tonnes of waste had been removed from the river. The initiative was joined by the Kayak Olympic Champion Ákos Verekckei.
The 2019 Dow Jones Sustainability Index – a leading global benchmark for sustainability in business – has rated Coca‑Cola HBC Europe’s most sustainable beverage company. This is the 6th time in 7 years that the company has been ranked number 1 in the index and the 9th year in a row that it has been ranked in the top three Global and European beverage companies.
Coca‑Cola Hungary’s #YouthEmpowered initiative, which aims to increase the chances of young jobseekers on the labour market, is to join Google’s Digital Workshop trainings on 5 occasions this autumn. The goal of the Digital Workshops is to make digital facilities accessible for anyone. The two companies will work together on training young entrepreneurs during the day-long, comprehensive workshops. The free, business-focused trainings will be first organised on the 9th September in Budapest, followed by 4 other occasions in different parts of the country. The training, which is tailored to the needs of recent graduates, is free to attend for anyone, who would like to learn more about how to prevail through their own business and find out more about the digital tools that are essential for their success.
Blooming trees, tranquil waters and an extremely rich fauna – this characterises the River Tisza and its artificial lake, Lake Tisza. The view is exceptional but now, as a result of the floods of the last few weeks, it is defaced by a field of waste sometimes 3 metres thick jammed at the Kisköre Dam covering an area of 17 thousand square metres.
Coca‑Cola HBC – one of the largest Coca‑Cola bottlers in the world – plans to launch Costa Coffee in at least 10 of its 28 markets next year, including Bulgaria, Greece, Hungary, Poland, Romania, Russia and Switzerland. This will address a broad range of consumer and customer needs across multiple channels and occasions, in line with Coca‑Cola HBC’s leading 24/7 beverage partner vision.
After the floods of the last few weeks, a record amount of waste consisting of driftwood and household garbage – mainly plastic – has hit the Kisköre dam again. The size of the drift-field reaches 17 000 square metres and it is more than 3 metres high right at the dam. The waste is already being removed, but experts expect more waste to come with weather extremities growing. The water management organisation, an NGO and a company have now joined efforts to find an effective solution. The Directorate General of Water Management plans to develop the load area, the PET Cup non-profit environmental program participates in the sorting and recycling of the waste collected. The Coca‑Cola Foundation – the global foundation of Coca‑Cola – provides financial support for the remedy of the problem within the framework of the project Zero Waste Tisza. The cooperation of the three parties aims to prevent the river from being polluted by continuous issue management, to recycle the mass of the waste collected and to clean the river in an increasing extent.
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